Author archives:  Lee Crockett

Redesign To Improve SEO

Posted on May 9, 2012 by Lee Crockett

As a business owner, your success is due in part to how well you can adapt to changes.  These changes can show up as new competitors or new products/services to meet changing customer demands.  There are also inevitable changes in … Continue reading →

Posted in Search Engine Optimization, Website Design |

Choose Wisely For Your E-Commerce Site

Posted on April 6, 2012 by Lee Crockett

Do you own a business, new or existing, in which you want to sell your products or services on your website?  A recent Forrester Research study reported that Americans spent over 200 billion dollars online in 2011.  They also projected … Continue reading →

Posted in E-Commerce, Website Design |

Gain Customers Through Pictures? How Pinteresting!

Posted on March 12, 2012 by Lee Crockett

By now I’m sure most of you have at heard of Pinterest.  Pinterest is a photo-sharing, social website where you have the ability to “pin” images to your “boards.”  Boards are themed and allow linking from the pinned items back … Continue reading →

Posted in Social Media Marketing |

The Brochure Site Still Exists!

Posted on February 21, 2012 by Lee Crockett

In the ever-evolving world of web technology, content management systems are becoming increasingly popular among business owners.  Our clients’ business requirements often dictate whether or not a CMS should be integrated into each of their websites.  But what about those … Continue reading →

Posted in Website Design |

Your Website Is Not Your Entire Marketing Strategy

Posted on January 31, 2012 by Lee Crockett

Being that Torx Media is a digital marketing firm, our initial discussions with prospective clients often center around web development projects.  As we talk with business owners and gather information regarding a project’s scope, there are two initial questions we … Continue reading →

Posted in Marketing |

Blog Your Way To Better Google Placement

Posted on January 16, 2012 by Lee Crockett

You’ve got a great looking website that showcases your products and services.  However, the traffic to your site isn’t what you had hoped for.  It’s time to take that next step to increase traffic to your website.  If it’s been … Continue reading →

Posted in Blogs |